The Book Hive

Speculative Rebranding

Speculative rebranding for The Book Hive, an independant business in Norwich. Using letter forms and shapes, I created an exploding book window display to engage the public and express the joy and immersion of reading.
The window display, logo rebranding and web assets use colour and shape to emulate the rustic aesthetic, yet buzz of the shop and explore the 'hive' motif, enticing people into the store, scroll to see more.